visibility

Universal Words noun [U] 1 how far or well you can see, especially as affected by the light or the weather: poor / bad / zero visibility * Visibility was down to about 100 metres in the fog. * The car has excellent all-round visibility (= you can see what is around you very easily from it). 2 the fact or state of being easy to see: high visibility equipment for cyclists * The advertisements were intended to increase the company's visibility in the marketplace (= to make people more aware of their products and services).